Every time a new product is released or updated by Google you’ll hear over-exaggerated claims from people on the negative impact they’ll have on SEO, with some even predicting its death. However history has shown that...
Posts tagged "google instant"
Google Instant: The (final) death of the long tail?
The view from our Managing Partner in New York… Google Instant does something that Eric, Sergey and Larry have promised from Google’s beginning – make search more intuitive to the point where it can anticipate...
Google Instant and Search Campaigns: Some Speculation
Yesterday I posted a FAQ on Google Instant and discussed if consumers will hate it. Today I’m going to look at what this might mean for campaigns; the reality is nobody will know for sure...
Google Instant Search: The Basics
This blog post is more of a FAQ on Google’s new feature Instant Search; I’ll be following up with my take on what this might mean for Google, search marketers, clients – and the group...