Mobile and other hand-held devices have now become integral to our being; we don’t leave the house without them. We constantly need to be stimulated at every hour of the day, gone are the days...
Posts tagged "IAB"
IAB Debate – Shiny Technical Objects and the Peril of Distraction
By Adrian Goodsell I attended the first IAB Social Media Debate of 2012 yesterday afternoon. It was also the first since STEAK joined the IAB’s Social Media Council. The motion was as follows: ‘The online...
Update: How to be ready for the EU Cookie Law – New ICO Guidance
We blogged last week about the EU Directive on ePrivacy – Cookies and The EU Directive: Don’t Panic and Cookies and The EU Directive: What Brands Need To Do The Information Commissioners Office has now...
Cookies and The EU Directive: What Brands Need To Do
UPDATE: we’ve posted a revised set of steps following the ICO’s guidance notes here – please read these instead. In part one we outlined the EU Directive affecting cookies and some of the controversy...
Cookies and The EU Directive: Don’t Panic
In 2002 the EU passed the Directive on Privacy and Electronic Communications covering the “right to privacy in the electronic communication sector” and in 2009 issued a revised ePrivacy Directive as part of a wider...
Steak presenting at IAB’s ‘Video Plus’
Yesterday, I presented at a Video Plus event organised and hosted by the IAB Video Council, who were kind enough to ask me to talk about how we’ve used online video to benefit our clients....
ASBOF levy extending to Paid Search in May
The ASBOF levy, charged as part of the self-regualtion of the UK advertising industry, is being extended to paid search advertising in May. We welcome this at Steak as further recognition of the importance of...