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Posts tagged "Search Engine Watch"
iOS 6 Blocks Referral Data in Google Search
On September 19, iOS 6 was released. After just 24 hours more than 15% of all iOS devices had already installed the newest update. From that point forward, many web analysts noticed an enormous change....
Americas / Asia Pacific / Blog / Data / Digital marketing / Europe / Natural Search (SEO) / Paid Search (PPC) / Search
Should SEO Departments be Renamed “Content Marketing” Departments?
During an event that launched Econsultancy’s first Content Marketing Survey of 1,300 industry agencies, brands and publishers, one guest speaker stated that “SEO departments should be renamed content marketing departments” and that “it’s not a technical...
PPC scams to avoid
By Duncan Parry, Search Engine Watch One of the drivers of the growth of the digital industry has been the low barriers to entry in the industry. Anybody can start learning PPC from the Google site, or...
7 Steps to Prepare For the Search Alliance in the UK
By Duncan Parry, Search Engine Watch, 27th January 2012 After a year’s delay, Microsoft adCenter will start to power the PPC results on Yahoo UK in Q2 of 2012. Discussion of its potential for success aside, here...
Is it Time to Cull Your Social Networks?
By Duncan Parry, Search Engine Watch, July 20, 2011 Friends. Followers. Contacts. Circles. Social networks can be fun and productive for work or pleasure. But social networks are also time consuming – more than most of...
Easier Negative Keyword Management in AdWords
By Duncan Parry, Search Engine Watch, Mar 2, 2011 In January, Google introduced a useful addition to AdWords that potentially makes managing negative keywords across multiple campaigns a lot easier. Maybe it was because January is...
Top 13 Social Media Ranking Factors for SEO
By Gareth Owen, Search Engine Watch, Mar 16 2011 Depending on who you speak to, search engine optimization (SEO) is either largely influenced or not at all influenced by social media. I’m sure everyone has their...
Dear European Commission: Please Don’t Ruin PPC
By Duncan Parry, Search Engine Watch, Mar 2, 2011 Many agencies, publishers, and advertisers across Europe have been sent documents by the European Commission (EC) recently, requesting detailed information about the online advertising marketplace — and...
SEO and PPC: A Love-Hate Relationship
By Gareth Owen, Search Engine Watch, Feb 16 2011 Alex Cohen yesterday wrote about how paid results are increasingly getting clicks at the expense of organic results in “PPC vs. SEO: Paid Search as Your Organic...
UK PPC: Is Microsoft Distracted in Paid Search?
By Duncan Parry, Search Engine Watch, Feb 2, 2011 Following its successful rollout in North America, Microsoft and Yahoo are focusing on rolling out the Search Alliance in Europe, starting with natural search results on Yahoo...
Social Media Links and SEO — Spam Ye Not!
By Gareth Owen, Search Engine Watch, Jan 19 2011 Two subjects have been prominent in search engine optimization (SEO) over the last month or so: the quality of sites appearing in Google’s results, and the impact...