Here are six tips that will help you evaluate the level of awesomeness of your planned social media campaigns:
Posts tagged "social media"
Why Knowing So Much About Us Could be Facebook’s Advertising Downfall
Facebook today revealed plans to trial putting adverts directly into its users’ newsfeeds – whether they want them or not. So will the site face a backlash from its members? And will these promoted ads...
The Importance of Stories and Journeys and Why it’s OK to be a Jack-of-all-Trades
I often find myself telling colleagues, friends, interviewees, clients (family even) that what I love about working in digital marketing is that you get the chance to work across so many different disciplines. And whilst...
Interview Tips from an Agency Founder
By Duncan Parry Building an agency from scratch means reviewing piles of CVs and spending a lot of hours interviewing – especially in an industry where competition for staff is fierce at all levels. I’ve...
Facebook Announcements
From Sarah McClutchy, STEAK New York On Wednesday, Facebook made significant announcements regarding how brands can engage with their user audience. These changes, part of Facebook’s on-going effort to improve advertising revenue, will have a...
Quick and dirty analysis of the new Facebook Brand Pages
By Peter Wood Facebook have a habit of springing unpleasant surprises on people. Timeline rolled out recently for personal profiles and a mad dash ensued to ensure all past shame was removed as quickly...
How Pinteresting…
By Doug Sheard Pinterest is generating a massive media buzz as it breaks into the UK social market. Early reviews are that it’s fun and easy to use and, with marketers working on ways to...
Research downgrades the importance of Facebook Sponsored Stories
By Peter Wood, The Wall So I’ve had this inkling for a while. It goes a little something like this… What your friends like does not have a massive impact on your purchasing decisions I...
STEAK talk B2B Social at the Enterprise Ireland Retailer Solutions CEO Forum
By Peter Wood The STEAK Social team was invited to speak at the Enterprise Ireland Retailer Solutions CEO Forum at East Point in Dublin. Enterprise Ireland help promote the export of Irish business globally. STEAK...
IAB Debate – Shiny Technical Objects and the Peril of Distraction
By Adrian Goodsell I attended the first IAB Social Media Debate of 2012 yesterday afternoon. It was also the first since STEAK joined the IAB’s Social Media Council. The motion was as follows: ‘The online...
The 5 ways to get a huge social media following fast
By Adrian Goodsell, The Wall, 30th January 2012 Looking for a huge numbers of fans? Can’t wait a second longer? Then read on, this blog post is for you… 1. Buy your fans This is...
The Dentsu Global Digital Summit
Our CEO, Ollie, is currently out in Tokyo, visiting the marvellous Dentsu HQ. Yesterday he spoke at the seminar on the importance of Social Media within a marketing strategy, with fellow agencies of the network...